2 MEDIA'S PRIVACY COMMITMENT
At 2 For Life Media Inc. ("2 Media"), we are committed to developing a clear and concise privacy policy and communicating that policy to our readers. Our privacy policy is based on our adherence to both the guidelines and principals underlying the Personal Information Protection and Electronic Documents Act and our commitment to ensuring that you are comfortable when providing personal information to us.

After reading our policy, you will understand the type of information that we gather, how we gather the information and the purpose and use of the information that we gather. You will also know how you can contact us to make changes to your personal information.

What Does This Policy Cover?
Our privacy policy covers 2 Media's treatment of your personally identifying information when you visit 2 Magazine's web site or when you use 2 Media's services. Our policy also covers 2 Media's treatment of any personally identifying information that 2 Media's business partners share with 2 Media and to the personally identifying information that 2 Media shares with business partners.

"Personally identifying information" is any information that can, by its very nature identify who you are. Examples of this type of information are your name, address, phone number and email address.

Consent
IF YOU CONTINUE TO USE OUR WEB SITE OR SERVICES AND/OR SUBMIT YOUR PERSONAL INFORMATION TO 2 MEDIA, YOU CONSENT TO THE PURPOSES AND USES OUTLINED BELOW FOR WHICH 2 MEDIA COLLECTS AND/OR SHARES YOUR PERSONAL INFORMATION.

What Sort of Information Do We Collect?
You have complete control over your personal information. In general, you can visit our web site or contact us through other means without providing us with any personal information. There are, however, instances where we may require personal information. For instance, 2 Media will collect personal information when you subscribe to our magazine, enter promotions or sweepstakes, complete surveys or when we receive personally identifiable information from our business partners/clients. When you subscribe to 2 Magazine we ask for your name, email address, home address and phone numbers.

What Do We Do With the Information That We Obtain?
2 Media uses the information for two general purposes:

1. to fulfill your requests for certain products and services; and
2. for 2 Media or an authorized third party to contact you about specials, fund-raising and new products and services. Authorized third parties approach 2 Media with offers or information that may be of interest to you, and if you arecontacted they have received our approval to contact you via mail or email one time. We do not allow anyone to contact you via telephone.

Information Sharing and Disclosure
2 Media may only send personally identifiable information about you to other organizations when we have your consent to share the information or:

• We need to share your information to provide the product or service you have requested;
• We need to send the information to organizations who work on behalf of 2 Media to provide a product or service to you (Unless we tell you differently and unless you consent, these companies do not have any right to use the personal information we provide to them beyond what is necessary to assist us.);
• We respond to subpoenas, court orders or legal process; or
• We find your actions on our web site violate the 2 Media 'Terms of Use' or any of our usage guidelines for specific products or services. (To this end, our privacy policy must be read in conjunction with, and be understood to be a part of, 2 Media's "Terms of Use" which can be accessed through 2 Magazine's main web page.)

If you wish to be excluded from mailings by third parties, please send your request, along with a copy of your subscription label to:

2 Media Subscription Department
P.O. Box 825 Stn. Main
Markham, ON L3P 9Z9

Information Provided by Third Parties and Email Marketing Solutions
Our business and corporate clients may provide to us personal information on their customers so that we, either directly or through a third party provider, can provide their customers with our magazine or information on other products or services provided by us or our other clients.

However, our business and corporate clients can only provide us with this information with the consent of their customers; therefore, if you receive any e-mail messages or publications or material from 2 Media it is because you have consented to this use of your personal information.

When our business and corporate clients do provide us with personal information about their customers, we endeavour to maintain the secrecy of the information and act in strict accordance with the instructions of the list owner. We do not use this information for our own purposes, nor do we disclose the information to third parties (except as instructed by the list owner) or merge the information with other data.

Aggregating Non- Personally Identifiable Information: Banner Ads and Cookies
When delivering advertisements, 2 Media may use sessional cookies (temporary files that expire at the end of your online session) to ensure that you will not receive the same ad more than once in a session. We at 2 Media also use these sessional cookies to collect non-personally identifiable information regarding whether site visitors clicked on the banner advertisements that we deliver. We aggregate and store this information in anonymous statistical user data and use it to measure ad effectiveness for our own use and on behalf of our advertisers.

Except for the purpose of serving banner ads to our Site, our Site does not use cookies, nor does it collect data.

Security
2 Media has organizational, physical and technological measures in place to protect against the loss, misuse or alteration of personal information under our control and reviews its security practices on a regular basis.

Who is responsible for our privacy policy?
Mr. Gerry Brown is the Chief Privacy Officer of 2 Media. As such, he is responsible for development and implementation of this privacy policy, and for dealing with any concerns or questions you may have. He may be contacted at:

2 For Life Media Inc.
145 Front Street East, Suite 207
Toronto, ON M5A 1E3
416–469-1429 ext. 229
email privacy@2magazine.com

Your Ability to Edit and Delete Your Account Information and Preferences
2 Media gives you the ability to see and correct or edit the personal information that you have provided to us at any time. (This includes whether you want 2 Media to contact you about specials and new products.) If you have submitted personal information to us and would like to correct or amend that information, or opt-out of any request to receive information, products or services, please contact us by e-mail at privacy@2magazine.com or at our address listed above.

If you would like to end your subscription to an e-mail publication or mailing, please use the unsubscribe e-mail function accompanying each e-mail. You can also review the privacy policy at the Web site of the organization sending the e-mail to find out how to have your name taken off the list or contact them.

Opting-Out
Subject to certain legal or contractual restrictions and reasonable notice, you may withdraw your consent at any time by contacting us by email at privacy@2magazine.com or at our address listed below. We will explain to you any options and consequences resulting from your decision to refuse or withdraw your consent.

Contacting Us
If you have any questions about this Privacy Policy, the practices of 2 Media or your communication through 2magazine.com, please contact the Chief Privacy Officer.

Changes to this Privacy Policy
2 Media reserves the right to amend this privacy policy from time to time, so please visit this page periodically.